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KMUD Needs Help

From KMUD.  Call them at (707) 923-2513 to make a donation.

KMUD Needs Help

Redwood Community Radio, parent of KMUD and its affiliates, faces a major financial challenge.  The ambitious signal upgrade project begun earlier this year is well advanced.  Paying for it lags behind.  KMUE (Eureka and Arcata) already has a stronger, clearer signal than it ever did.  Within months, KMUD and Shelter Cove will have new equipment to improve their signals and to help assure reliability into the future.  KLAI’s (Laytonville’s) facilities were improved a few years ago.

All this costs money. KMUD is asking its community for help. Some $100,000 of help. Despite federal matching funds for the upgrade, the station today has not come up with all of its share of the cost because of unforeseen cost overruns. In retrospect, it looks like the board erred in moving the upgrade forward without full funding assured, but a looming deadline forced a decision by a certain date.  This was the last chance to get a matching grant from the Corporation for Public Broadcasting, or any other federal funding, for a project of this type.  Bad weather in March and other things resulted in serious delays and overruns.

There is no place to turn but our communities of members and listeners.  Next week’s payday (Aug. 7) will barely be met.  The next one is not assured, to say nothing of meeting all other expenses.  Financial details are available at the station.

A major fundraising campaign is now getting started.  There will be announcements on-air, tabling around town and up north, special events.  Aug. 15 will be a one-day appeal for funds on the radio.  The board and station staff are looking hard at the budget and station resources.  Other actions are under consideration.  There is no thought at present of layoffs or shutdowns.

Our 25-year-old radio station is precious to us.  The daily news.  The community conversation of talk shows.  The wild variety of music, both weird and wonderful.  The friend who is always there for us needs the community’s  support, its money.  Today.  Please pay your old pledges if you have not done so yet.  Please respond generously to the appeals you will hear and see.  Now, as never before, KMUD needs the people to power it through the upgrade and into a bright future.

  1. Not A Native
    August 9, 2012 at 2:39 pm

    Much more interesting discussion of this on Kirk’s blog, where he posted an identical item.

    Why post the same thing on multiple blog, anyway? Doesn’t that just Balkanize local Blogland and enable divisive factionalism? No need to look past the Mirror to see that’s exactly what happens.

    LoCo Outpost links to other blogs, that’s a much more positive way of garnering diversity of inputs, IMHO.

  2. Eric Kirk
    August 9, 2012 at 9:22 pm

    Reaching different crowds. Some people only go to one or the other.

  3. Not A Native
    August 10, 2012 at 8:01 am

    Ah I see, “different crowds”. How is that unlike Balkanization? Its just a weasel phrase to justify and deepen the status quo community divisions. Seems Hank isn’t concerned about people not going to sites he refers them to. Perhaps they might even find other items of interest there that expand their viewpoints, ya think? But a blogger whose primary motivation is his own popularity finds it better to pander to clannishness, prejudice and suspicion than promoting open minds.

  4. August 10, 2012 at 8:42 am

    Yes, Eric. Stop closing everyone’s mind.

  5. tra
    August 10, 2012 at 9:21 am

    Sharing the same message with different crowds seems like it would be more unifying than balkanizing. Tailoring different messages to different crowds is a method politicians have often used to “pander to clannishness, prejudice and suspicion,” but simply sharing the same message with a larger, more diverse audience seems like it would do the opposite.

  6. Jack Sherman
    August 10, 2012 at 1:41 pm

    Repeating the same message for generations within every conceivable media form has worked well for our corporate owners….”This is a world of plenty for the deserving”. Hurry, get yours while everything’s on sale…i.e. the New Depression.

    If media repeated news relevant to the lives of working people…they might start to vote.

  7. What Now
    August 10, 2012 at 1:46 pm

    Perhaps NAN has the time to check multiple blogs, I don’t.
    No offense to Mr Kirk as I’ve enjoyed eacj and every post of his here, but I’ve never seen his blog.
    Ages ago I checked Rose’s blog as well as Samoa Softball and realized there was nothing of substance in either.
    Outside of The New York Times Online, WSWS and The Onion, The Humboldtherald is the only siy=te that I check daily, and for that matter, more than once or twice in a given year.

  8. jr
    August 10, 2012 at 3:06 pm

    What Now: You might add http://www.occupywallst.org to your daily habits. Much grist for pondering.

  9. What Now
    August 10, 2012 at 5:16 pm

    Thanks, JR, I’ll check it out.

  10. Eric Kirk
    August 10, 2012 at 5:36 pm

    NAN – not everybody wants to jump from blog to blog. When there’s a message I really want to reach everybody, I post on both blogs in which I participate. If it’s something of primary interest to someone in Sohum, or something maybe a little obscure for this one, I post it on Sohum Parlance. If it’s something of primarily a Nohum interest, or something of a topic more broad than my own very often obscure interests, I post it here, where there is much more traffic. And besides, wouldn’t I be “Balkanizing” if I had to choose between the two blogs exclusively?

    Call me confused.

  11. suzy blah blah
    August 10, 2012 at 6:23 pm

    -if a person’s mind is “Balkanized” each faction is at odds with the others. The conscious mind is suspicious of the subconscious, the ego is biased against the self, the good part of the personality hates the bad, and vice verse. So it’s no surprise that NAN projects this schizoid view onto the world of blogs. As above so below.

  12. August 11, 2012 at 12:33 pm

    So wait a minute, what is this thread about again?

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